Job Description

Inside Sales - Lead Generation Specialist



Location: NCR - Ottawa

Job Description

The Inside Sales Lead Generation Specialist is responsible for prospecting, qualifying and generating new sales leads to support the Account Managers. This individual will be a highly motivated, self-starter able to identify and develop new business prospects from multiple sources including inbound marketing leads, prospect lists, discovery and individual research. A dynamic personality with a drive to reach decision makers is essential!

Reports To: Sales Director


Job Requirements
  • Experience in the IT industry preferred with a focus on VOIP telephony or business continuity solutions.

  • 1-3 years telemarketing and/or inside sales experience.

  • Demonstrated ability to meet and/or exceed determined sales and activity quotas.

  • A proven track record of strong client relationships.

  • Excellent client service skills.

  • Excellent written and verbal communication skills.

  • Technical knowledge / experience

  • Proficient in MS Office products (Excel, Word, MS Outlook, MS PowerPoint)

  • Experience with CRM Software preferred.

  • Bilingual (English / French) is an asset


Job Responsibilities
  • Develop new business via telephone and mass communication such as email and social media to introduce iFathom solutions and identify appropriate buyers within the target market.

  • Follow up on leads and conduct research to identify potential prospects.

  • Conduct a needs analysis and determine prospects pain points to determine which iFathom solution will speak to those needs.

  • Identify key buying influencers within these prospects to determine budget and timeline.

  • Build and cultivate prospect relationships by initiating communications and conducting follow-up communications in order to move opportunities through the sales funnel.

  • Work with the Account Managers to develop and grow the sales pipeline to consistently meet quarterly revenue goals.

  • Manage data for new and prospective clients in the sales management CRM software ensuring all communications are logged, information is accurate and documents are attached.

  • Prepare and analyze sales pipeline reports and dashboards.


Please send your resume to jobs@ifathom.ca and Inside Sales - Lead Generation Specialist jobID #7904 in the subject line. Qualified candidates will be contacted for interview. No phone calls please.